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Cadel Evans Great Ocean Road Race

Web-content-writer-Melbourne Web-content-writer-Melbourne Copywriter-Melbourne

Victorian Government & Cox Marketing Solutions

Copywriting, Web content writing
Copywriting, Online news, Press release writing
About This Project

First contracted to write media releases for the Cadel Evans Great Ocean Road Race in 2016, my contribution was elevated to content manager in 2017. The six month position covered an SEO website revamp, writing news articles, media releases, eNewsletters, spectator guides and newspaper lift-outs.

I worked closely with Signature Sport, the Victorian Government’s Visit Victoria and Sport Projects to communicate all of the developments for this UCI WorldTour race¬†– one of Australia’s premier summer sporting events.